Innovation in Healthcare

Dr. Jamo Rubin: TAVHealth

Dr. Jamo Rubin is the founder and CEO of San Antonio-based TAVHealth, a cloud-based platform built to address the social determinants of health. A former cardiac transplant anesthesiologist, Dr. Rubin founded and led Medical Present Value, a contract management and revenue cycle company,now Experian Healthcare, and PTRX, a consumer-oriented pharmacy benefits manager now Catamaran. He also co-founded and led Tenzing Health, a division of Vanguard Health Systems. He spoke with the class about what defines innovation in healthcare and how when it comes to health outcomes, nurture plays a far bigger role than nature.


Dr. Rubin explained how the US was founded on principles of compassionate legislation and competitive economy and that the tension between those two principles is where the gaps in our healthcare system come from. As future healthcare leaders our job will be to see these problems as opportunities to create a more sustainable healthcare system. His company, TAVHealth, is an example of one of these solutions.


Dr. Rubin saw a disconnect between what patients were being treated for in medical settings and what truly caused their health problems. For example, patients who were prescribed medication but didn’t follow the prescription often did so because they could not afford the medication, not because they were “non-compliant”. The root cause of this patient’s problem was economic instability and hypertension was a symptom of this issue.


TAVHealth aims to treat these root causes of problems by creating networks of healthcare providers, charities, homeless shelters and other community organizations that collaborate to truly understand patients and help them achieve better health outcomes.


From a student’s perspective, it was fascinating to see how Dr. Rubin was able to connect principles of innovation and value-based care to create a solution to problems that we learn about in classes. In our course Policy, Populations and Innovation, we learn about all of these social determinants of health but we don’t often get to see an organization tackle these problems in a creative way. As the healthcare landscape continues to change at a rapid pace, it’s important that we consider how can continue to address these factors in a sustainable manner.


“Those that fail to innovate in healthcare will lose”- Dr. Jamo Rubin




References
  • https://health.oliverwyman.com/2016/04/point_of_view_tavhe.html (used for introduction)
  • https://www.tavhealth.com/

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